Dubai, 2011: This is my second visit to the DHCC/Dubiotech networking event. I think it is a great incentive put together by the DHCC/Dubiotech for healthcare professionals to come together, network and get business advice at different levels.
I have decided to chronicle lessons learned and advice received at the MedicalHealthWriter.com. Some of the networkers present were the Dental Centre (Dr. Bita Craig), Caduceus Healthcare Marketing (John Michael), Moorfields Hospital, The German Mobile Hospital and more.
Source : Peter Molnar
After the last three blog posts focusing on personal branding for healthcare professionals such as dentists, this week we look at visual communications for a dental brand. Continue reading
This is a three part series. Continued from last week.
HEM: It must cost a lot to get personal branding done, right?
DiFrisco: Not necessarily. I believe most smart people know more about what they do or offer than a high-priced consultant or agency. That’s why I launched How-to-Branding.com, to provide the resources and tools for small businesses to do it themselves. Personal branding, however, does take time. It’s not a flip of a switch or an overnight proposition. It’s about consistency, patience, and one-voice messaging. Continue reading